Loox
Beautiful photo and video product reviews app designed to build high trust and social proof.
Detailed Overview
Loox is the undisputed king of visual social proof for Shopify stores. It automates the entire process of collecting photo and video reviews from past customers by sending perfectly timed, beautiful email requests. By offering automated discount codes in exchange for photos, Loox turns your past buyers into your best marketers, dramatically increasing the conversion rate of your product pages.
groupWho is this for?
Shopify merchants who want to build immediate trust with cold traffic by displaying authentic customer photos and videos directly on their storefront.
check_circleKey Advantages
- doneSeamless native integration with Shopify themes
- doneAutomated discount incentives drastically increase review submission rates
- doneBeautiful masonry gallery widgets that look great on mobile
cancelPotential Drawbacks
- closeOnly available for Shopify (not compatible with WooCommerce or BigCommerce)
- closeVideo review features require the higher-tier pricing plans
paymentsPricing Model
Starts at $9.99/month for 100 review request emails. Video reviews available on the $34.99/month plan.
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In-Depth Review
Why Visual Social Proof is Mandatory
In modern e-commerce, a text-only review saying 'Great product!' is no longer enough. Consumers are highly skeptical and constantly on guard against fake reviews and drop-shipping scams. The only way to break through this skepticism and build instant trust with a cold visitor is through visual social proof: actual photos and videos of real people using your product in their homes. Loox recognized this shift early on and built an entire platform dedicated specifically to maximizing the collection and display of user-generated media.
The Automated Collection Machine
The biggest challenge for merchants isn't displaying reviews; it's getting customers to actually leave them. Loox solves this through intelligent automation and incentivization. It automatically calculates the optimal delivery time based on shipping data and sends a beautifully branded email requesting a review just as the customer reaches the 'peak excitement' phase of receiving their package. Crucially, Loox allows you to automatically offer a dynamic discount code for their next purchase—but ONLY if they attach a photo or video to their review. This brilliant psychological lever transforms your review collection rate from 1% to upwards of 15%.
Stunning Front-End Widgets
Collecting the reviews is only half the battle. Displaying them effectively is where Loox truly shines. The app injects gorgeous, highly optimized masonry galleries and carousel sliders directly into your Shopify product pages. These widgets are engineered to look natively built into your theme, rather than looking like a clunky third-party add-on. They are mobile-first, ensuring that users browsing on their phones can easily swipe through a TikTok-style feed of video reviews right above the 'Add to Cart' button, creating a powerful buying impulse.
The ROI of Trust
The return on investment with Loox is almost immediate. Because the widgets keep visitors engaged on the page longer, and the authentic photos destroy buying hesitation, merchants typically see a 10% to 20% immediate lift in their overall store conversion rate the moment they install the app and populate it with visual reviews. Furthermore, the discount codes generated to incentivize reviews create a powerful secondary revenue stream by driving repeat purchases from your existing customer base.
Key Features
Automated Review Requester
Send post-purchase emails at optimized delays to collect visual reviews and text ratings.
Photo/Video Gallery Widgets
Render gorgeous reviews carousels, masonry grids, and popup cards directly on product details pages.
Review Incentives Manager
Offer unique discount codes to buyers who upload authentic product photos and video reviews.
Customer Reviews
"Loox makes collecting photo reviews so easy. The automated email requests have a crazy high conversion rate."
"The video review feature is a game-changer. Customers love seeing real people using our products."
"Social proof is everything in e-commerce, and the Loox widgets look beautiful on our Shopify theme."
"Easy to install, great customer support, and it genuinely increases our conversion rates. 5 stars."